Christmas Village, brought to you by Kraft

Christmas Village looks a little bit different this year.

Aside from being relocated to Love Park due to planned renovations of its usual Dilworth Plaza site, the 15th and JFK Boulevard entrance is marked by a giant yellow noodle bearing the Kraft slogan, “You know you love it.”

Kraft reportedly donated an undisclosed quantity of funds to the bazaar in a deal with the Fairmount Park Commission.

Whatever the amount of their donation, we think the giant promotional piece of macaroni is pretty cheesy (pun intended).